Jms - Uncrustables
Frozen Treats
The client ask for this campaign was to create Rich Media Social Display Ad Units that incorporated lots of brand equity and reached a specific targeted audience. Since the brand and product is more geared towards school age children I wanted to keep things light and fun. With the use of animation I was able to play up the playful childish nature of the product and the brand's key characters. The use of quick animations and continuously moving assets help to build attention and create better user engagement.
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Brand: JMS - Uncrustables​
Retailer: Target
Ad Type: Social Display Campaign
Ad Placement: Facebook Ad Unit
Ad Creative Type: Rich Media Campaign
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1080x1920 Facebook Story Rich Media Ad
Client Provided Assets
The client was able to provide me with a Key Visual layered PSD file along with high resolution product shots, logos, and various assets. I was able to repurpose these files and build new Rich Media Social Display creative files and mp4 video files.
